Virtual apples are now being offered at Whole Foods.

No hydrogenated fats, no artificial colors, no artificial flavors, no artificial sweetners, no artificial preservatives.

The fish department in the Whole Foods in Scottsdale, Arizona, a city in the middle of the desert. Thankfully there was a sign that helped me navigate the waters of sustainability.

Do not think about sin, he thought. There are enough problems now without sin. Also I have no understanding of it.
– Ernest Hemingway, The Old Man and the Sea